Continuing my evaluation Q1 type up

This lesson I have continued to type my response or Q1 of my evaluation, I have began to talk about my advert and digipak as well as adding more details into how my video has been influenced.

Advert

This is my advert for Boulevard of Broken Dreams which i created on Photoshop. Currently it seems to be bare and basic, but it will soon be improved to a better standard.

Animatic

http://youtu.be/3VhLY0oeMTQ

This is the link to my animatic, which shows the storyboards i used when first drawing up ideas for my video, including what will happen on camera and what shots and editing techniques will be used. The video contains a small number of storyboards for a music video, but the video itself will contain more shots in between the storyboards shown, which will include establishing shots of the surrounding environment and shots of the actors etc.

Due to to the equipment i have use, i will not be able to create deep and shallow focus shots in my video, as the camera i have used, a Panasonic is not capable of altering it's focus in this way when filming, which means planned shots including these effects will not display that particular effect, or will be replaced with a new shot not shown on the storyboards.

As i have progressed in filming my video, I have had new ideas for my video and as a result of this I have strayed somewhat from my original plans shown in these storyboards. As some of my new ideas came to me during filming I have been unable to create new storyboards for the alternate shots present in my video

Beginning my evaluation

In preparation for answering question 1 of my evaluation i have began to type up a version that i will go on to answer in a video, as i feel this will be the most suitable way to get all i have to say across in the quickest time. In this question i will talk about my music video, digipak and advert and describe how these use, develop and challenge forms and conventions of real media products.

Evaluation: Question 1

https://www.youtube.com/watch?v=IWQM6cMXmlo&feature=youtu.be

Digipak Album cover

Options for CD designs

Above are some designs I've created for my CD. In order to create these I've edited my background image by altering the contrast, exposure and have altered the colour using the channel mixer. The three designs shown above are just provisional ideas and may not be used in my final design, as it's likely I'll to continue to edit and create more designs until i create one i find most suitable in correlation to the rest of my digipak design. At the moment i feel that the third design is the most suitable as it matches the theme of my digipak as well as the conventions of my selected genre. The image i have used for my CD design can be seen below.

Beginning my CD design

This lesson I have been creating the design for my CD that would be contained within my digipak using Photoshop. The design I have selected will be an image taken while out filming my music video, which shows a field trough parts of a bush that has shed it's leaves, leaving twigs, rising up trough the design

Continuing with editing

In todays lesson i have decided to take a break form creating my advert and digipak and have instead been adding additional footage to my music video that i have previously filmed. Some of this footage includes a bird flying alone midway through the video, a group of birds flying together at the end of the video as well as a low medium shot of the males feet as he walks past the camera plus various other shots. Adding this footage will ease pressure from completing it at a later date as i will have to film new footage and add it to the video close to the deadline as has been mentioned in a previous post.

Filming solution

In order to fix my problems with filming I have decided to postpone filming parts of my music video that will involve the female protagonist until she is well enough to film. Meanwhile I will focus on filming parts that involve the male protagonist as this will give me time to complete those parts of filming and fit them into my video. This will then make it easier to edit the later parts of the video featuring the female protagonist in place as soon as i have that footage in a couple weeks time. Leaving parts of filming to later will also give me more time later will also give me more time to create and edit my advert and digipak designs on Photoshop, therefore giving myself the opportunity to get them to as high a standard as possible.

Theory: Julian McDougall

• Julian McDougall (2009) suggests that in the online age it is getting harder to conceive a media audience as a stable, identifiable group.
• However - audiences still clearly make sense and give meaning to cultural products.
• An audience can be described as a "temporary collective" (McQuail, 1972)
• Key terms: Mass / niche and mainstream/ Alternative

Problems with filming

In the past two weeks i have encountered a huge problem in my filming process as the actress in my film has fallen ill and has been ill for quite some time, meaning that filming days i've had scheduled have had to be cancelled, leaving me with the problem of no longer being able to film parts of my video which feature the actress present in other parts of the video. To deal with this i will have to change my plans for large parts of my video meaning that it will now be very different to my original vision for the video, however some parts of film which were collected before my actress became ill will still be present in the video.

Costume planning

Costume planning from benchapman95